The Daily Queue - Book

This publication collects the long lines of New York City to reveal how hype and social media shape urban behavior through consumption. People are not only waiting for food or fashion, but for access, proof, and the feeling of belonging to a shared moment.

I used a newspaper format to contrast an older print language with the hyper-mediated culture of FOMO. Bold headlines, bright accents, ads, and games turn everyday waiting into a record of collective desire and overconsumption.